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Semantic Search Technology Helps IP Managers Exploit Patent Assets
to Find Licensees, Mitigate Litigation Risks.
PatentCafe has introduced ICO™ Portfolio Manager, the high value
add-on module for the company's ICO™ Suite of patent research and
intellectual property management solutions for enterprise (http://www.patentcafe.com).
IBM's licensing efforts generate nearly $2 B annually. With ICO™
Portfolio Manager, SME to Fortune 100 companies without IBM’s licensing
infrastructure can create their own patent licensing opportunities.
"Nokia licenses from Acacia Technologies"; "Samsung licenses from
Universal Display"; "Borland licenses from Certicom"; "Lexar Media
Inc., I-O Data Device and GoVideo license from Microsoft". Such
headlines clearly echo the dramatic rise in patent licensing, a
necessity in today's competitive technology environment.
Patent licensing leverages past R&D investment to boost bottom
line profits and grow shareholder value. Licensing is also used
as a defensive measure to mitigate the risks and expense of patent
infringement litigation.
ICO™ Portfolio Manager is the first patent portfolio management
solution that applies advanced linguistic data mining capability
of the ICO semantic patent search engine to a company's entire patent
portfolio. The module helps patent attorneys, corporate counsel
and IP managers fully exploit their company's patent assets by helping
identify new licensees, mitigate litigation risk, and reduce duplicate
R&D costs.
"For those who identify prospective licensees first, there are
fortunes to be made. It sounds trite, but Fortune 500 portfolio
managers agree." PatentCafe's CEO, Andy Gibbs says "A couple of
Fortune 100 portfolios 'go live' in next week".
After a one-time setup process, a company’s portfolio is internally
searchable enterprise-wide against more than 21 million patent documents
in PatentCafe's international patent data center. Thereafter, an
authorized company representative can add or remove patents from
their portfolio through an easy browser interface.
Using LSA's natural language search capabilities, licensees can
simply copy and paste the full text of a competitor's product description
into the search box, and identify the most closely related patents
the competitor may be infringing. "No other patent management solution
in the world delivers that capability" says Gibbs.
"Stick licensing", or asserting a patent against a competitor in
order to open the door to licensing negotiations, forces a prospective
licensee to weigh the costs of licensing against the more expensive
alternative, infringement litigation.
"Carrot licensing" requires the licensor to identify potential
"friendly" licensees, and making an offer to license one or more
patents that will bring future value to the licensee – the "carrot".
ICO™ Portfolio Manager makes short work of winnowing huge portfolios
down to the bundle of patents that a licensee would consider valuable
to their business.
Literally, in minutes rather than weeks or months, the module's
LSA technology can group related patents from portfolios as large
as IBM’s (nearly 40,000 patents), increasing the license value by
identifying long-forgotten or obscure patents sitting at the bottom
of the portfolio. PatentCafe launched the free Open Source Software
Patent Search Engine with IBM's 500 free OSS patents in early 2005.
Adding standard alerting functions to ICO Portfolio Manager allows
companies to increase cross-licensing of their existing patents
across their divisions and subsidiaries, something that makes CFOs
happy.
The alert feature can boost corporate revenue, while significantly
reducing duplicate R&D activities in facilities unaware that the
parent corporation already has patented technology they can exploit.
Internal cross-licensing can also lead to faster time to market,
while reducing the chance of infringement.
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